Detroit Institute of Arts Brand Guidelines
Brand guidelines for Detroit Institute of Arts define identity system across all museum communications.
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The system covers brand strategy positioning DIA as a neutral container, logo specifications with Neue Haas Grotesk, color palette with Charcoal Gesso Deep Red Dark Magenta Deep Green and Teal with hex codes, Cormorant Garamond and Neue Haas Grotesk typeface selection, modular grid system, and applications across print digital and environmental design